Please join the U.S. Commercial Service, Connecticut District Export Council, and Middlesex County Chamber of Commerce.
|Part 1-Creating a Website for Today’s Industrial Buyer
Date: Monday, November 25, 2019
Time: 1pm-2pm Eastern
Register Here: https://emenuapps.ita.doc.gov/ePublic/event/editWebReg.do?SmartCode=0QE2
Running a manufacturing business isn’t easy, this webinar will provide insights and valuable tips to help you transform your website into a sales tool designed for the way buyers buy. In fact, today’s buyer’s journey is 70% complete before they even engage with sales. Learn how buyers have changed the way they consume information. An up-to-date website can level the playing field for small businesses to compete in the manufacturing marketplace. Now is the time to adapt the digital transformation happening in industrial sales and marketing and build your digital marketing strategy.
Speaker: Shawn Fitzgerald, CMO, Thomas
—————————————————————————————————————-Part 2-Website Globalization Best Practices for Manufactures Date:
Monday, December 9, 2019
Register Here: https://emenuapps.ita.doc.gov/ePublic/event/editWebReg.do?SmartCode=0QE4
Research shows that over $970 billion of U.S. manufactured goods were sold via cross-border ecommerce to overseas markets, and is expected to continue to grow for the foreseeable future. By 2020 the global business-to-business ecommerce market will reach $6.7 trillion USD. The webinar will elaborate on: • Why focusing on your businesses’ digital strategy is of utmost importance. This will include a presentation of relevant data that will show why expanding and/or enhancing your online presence matters. • The tools and resources available to you, and how they can help improve your web & online strategy.
Speakers: Annie Pagano, Brand Strategist, iTi
and Joe Serell, President, Rapid Purge